AI tools andautomations built intoyour systems

A person checks everything the AI produces before it goes out. The AI does most of the work and your team makes the final call. Fully autonomous AI fails on edge cases and weakens your brand voice, so we don't build it.

Custom AI builds cost from £1k to £15k depending on scope. Small, single-purpose tools (a content drafter, a tagging agent, a simple workflow script) are at the lower end. Larger systems (product generators with Shopify integration, live competitor tracking with alerts, internal search with RAG) are at the top. Ongoing API costs depend on volume, and are usually £50 to £300 a month per tool.

1 to 4 weeks for a single tool, and 4 to 8 weeks for larger systems. We build the smallest useful version first, get it live within weeks, then extend it based on your team's feedback.

You do. Every AI system we build runs in your stack, on your infrastructure, and you own it outright. We don't have a platform to lock you into. If your team wants to take it in-house, we hand over the codebase.

Claude, for most production work. We find it the strongest model for reasoning and writing, and Anthropic's approach to safety fits our practice of keeping a person in the loop. We use other models (GPT, Gemini or open-source) where they suit a specific job better.

Every system we build keeps the model behind an interface, so switching to a different provider takes days and doesn't need a rebuild. We also fix the model version, so your production pipeline doesn't break when Anthropic releases a new one.

Yes. We design around data minimisation (the model only sees the fields it needs), use enterprise endpoints that are opted out of training, and put every customer-facing output through human review. We can share our compliance playbook during scoping.

Usually, yes. We've taken over AI projects started by other teams, either to fix problems in production or to add features. We start with an audit of the code and infrastructure before agreeing a scope.