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eCommerce · AI
2025·3 months

OriginArchitectural

A Shopify replatform out of an over-developed WordPress site. Plus a live Smart Glazier integration and an AI image pipeline that turns customer install photos into uniform, brand-ready imagery.

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Services

Shopify replatform · Smart Glazier integration · AI image retouching

Stack

Shopify · Smart Glazier API

Timeline

3 months

Year

2025

Origin Architectural storefront

Origin came to us with a WordPress site they couldn't change without a developer. Every edit was a ticket. Every ticket was hours. We moved them onto Shopify, wired in their trade software, and solved their imagery problem with a bit of AI.

Chapter 01

Website

A Shopify replatform out of an over-developed WordPress maze. Every page editable in under a minute.

Out of WordPress, into Shopify

A platform the team can actually use

The previous WordPress build had been over-developed into a maze. Custom post types, nested blocks, shortcode tangles. Nothing could be edited without a developer on call.

We replatformed onto Shopify with a lean theme and a clean content model. Every page editable in under a minute. Conversion rate lifted from day one.

9:41
Origin Architectural on mobile
Mobile · product page

originarchitectural.com

Origin Architectural storefront

Dev hours saved

10+

per month, from day one

Conversion rate

Up

immediate lift after replatform

Platform

Shopify

out of an over-developed WP maze

Chapter 02

Integration

Smart Glazier, live and in sync. One source of truth across the trade operation and the storefront.

Integration

Smart Glazier, live and in sync

Origin's trade operation runs on Smart Glazier. We built a proper integration. Product data, pricing, and availability flowing into Shopify without manual reconciliation. Fewer errors. Less admin. One source of truth.

Chapter 03

AI

An AI image pipeline that turns customer install photos into uniform, brand-ready imagery.

AI

Making customer photos look like a brand shoot

Most of Origin's imagery came from installers and customers. Phone shots taken in daylight, different angles, mixed quality. Unusable on the storefront as-is.

We built an AI retouching pipeline that standardises angles, lighting, and backgrounds across the catalogue. The imagery now reads as one brand, from one camera, on one set.

AI-retouched brand-ready image
Customer-shot install photo
Customer shot
AI retouched
Drag the divider to compare

Deliverables

Shopify replatformSmart Glazier integrationAI image retouching pipelineDesign

Next steps

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