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WordPress · Performance
2026·Rebuild + ongoing

ANYPRINT

A WordPress redesign and rebuild with page speed as the design constraint, not an afterthought. Lighthouse Performance from 54 to 99. Accessibility, Best Practices, and SEO all to 100.

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Services

WordPress · Performance · Accessibility · SEO programme

Stack

WordPress · Custom theme

Timeline

Rebuild + ongoing

Year

2026

ANYPRINT homepage

ANYPRINT had a WordPress site that was holding the brand back. Slow theme, plugin sprawl, an admin panel nobody enjoyed using. We rebuilt it with page speed as the brief, not a feature. The numbers tell the rest.

Chapter 01

Rebuild

A clean WordPress build with page speed treated as a design constraint. Lighthouse went from a yellow 54 to a green 99.

The starting point

Good business, slow site

ANYPRINT print products fast. Their site didn't. The old build had layered up over years of small tweaks: heavy theme, plugin sprawl, render-blocking everything. The brief was a rebuild that kept what worked and fixed everything that didn't.

Before
ANYPRINT site before the rebuild, full page screenshot
After
ANYPRINT site after the rebuild, full page screenshot

Full page, top to bottom. Same business, very different site.

Page-speed first

Performance as a design constraint

Every decision on this build was filtered through one question: will this hurt page speed? Custom theme rather than a page builder, strict image discipline, modern WordPress as a clean publishing tool, no plugin bloat, no third-party scripts unless they earned their place. The result is a site that loads fast on mobile and posts a near-perfect Lighthouse profile.

Performance

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BeforeAfter

Accessibility

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BeforeAfter

Best Practices

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BeforeAfter

SEO

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BeforeAfter

Lighthouse scores, mobile, simulated 4G. Old site on the left, new site on the right.

any-print.co.uk

ANYPRINT homepage after the rebuild
9:41
ANYPRINT on mobile

Chapter 02

What's next

A fast site is rank insurance. The SEO programme is how it actually starts winning queries.

Ongoing

An SEO programme to match the speed

Speed is necessary for SEO, not sufficient. Pairing the rebuild with a content and technical SEO retainer is how the site converts the page-speed gains into real ranking and traffic. We've started this month, focused on the categories ANYPRINT compete in. This case study will be updated in three to six months once the data tells the truth.

Deliverables

WordPress redesignCustom theme buildPerformance optimisation, mobile and desktopAccessibility audit and fixesSEO programme (ongoing)

Next steps

Thinking about your own build?

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