All workShopify · Pet products2026New
PawGuard
A new Shopify store for PawGuard, which sells wireless dog fences in Ireland, with a homepage finder that recommends the right fence for your land.
Background
PawGuard sells wireless dog fences, training collars and bark control collars across Ireland. We designed and built its new Shopify store.
What we did
The approach
After
BeforeScroll to compare.
The homepage
Which fence do I need?
The right fence depends on how much land there is and what shape it is, so the homepage asks. Drag from a small garden to a farm, tick anything that applies, and it draws the boundary on a map and recommends the fence that fits.
Navigation
Dark, with menus that work from the keyboard
The whole store is dark. Each menu opens a panel of products you can narrow down by type, and it opens when you tab to it, not just when you hover.
After
BeforeScroll to compare.
Results
What changedfor PawGuard
Customers can see which fence fits their land before they start browsing.
Deliverables
- Shopify theme design and build
- Fence finder
- Mega menus
- Comparison page
